Ventura highlight
Ventura Pier
A restored public pier extending 1,600 feet into the Pacific, originally built in 1872 for shipping and rebuilt to its current form in 1993.
Ventura Pier stretches 1,600 feet into the Pacific Ocean and stands as a focal point of the city's waterfront. The original pier was constructed in 1872 to handle shipping for the inland agricultural region. By the late 20th century, storms and age had damaged the structure repeatedly. In 1993, the city of Ventura completed a comprehensive restoration using reinforced concrete pilings and a modern surface, returning the pier to public use while preserving its historic character and role in the community.
Today the Ventura Pier is free and open year-round. Visitors walk its length to fish in the ocean, watch sunset over the Channel Islands, or simply enjoy the salt air and motion of the water below. The pier connects to the promenade and beach, making it part of a larger waterfront experience that draws locals and travelers. The pier house contains restaurants and shops, and the pier itself hosts events and remains a place where families spend afternoons and weekends.
The pier's resilience — rebuilt after decades of damage and restored for a new generation — echoes the resilience families need to plan for. A life insurance policy, sized to protect your household through the years when that protection matters most, is part of how families stay rooted in the places they love, even when circumstances change unexpectedly.